Key regions: China, Germany, United States, United Kingdom, Canada
The Enterprise Performance Management Software market in Brazil has been steadily growing in recent years.
Customer preferences: Brazilian companies are increasingly looking for software solutions that can help them improve their financial performance. Enterprise Performance Management Software (EPM) is becoming a popular choice for companies looking to streamline their financial planning, budgeting, and forecasting processes. EPM software allows companies to analyze financial data in real-time, enabling them to make informed decisions about their business operations.
Trends in the market: One of the key trends in the EPM software market in Brazil is the increasing adoption of cloud-based solutions. Cloud-based EPM software solutions offer companies a number of benefits, including lower costs, greater flexibility, and easier scalability. As such, many Brazilian companies are now looking to move away from traditional on-premise EPM solutions and towards cloud-based alternatives.Another trend in the market is the increasing focus on data analytics. Brazilian companies are increasingly looking for EPM software solutions that can help them analyze large volumes of financial data and provide insights into their business operations. As such, many EPM software vendors are now offering advanced analytics capabilities, such as predictive analytics and machine learning.
Local special circumstances: Brazil is the largest economy in Latin America and has a large number of companies operating in a wide range of industries. As such, there is a significant demand for EPM software solutions in the country. However, the Brazilian market is also highly competitive, with a large number of local and international vendors competing for market share.
Underlying macroeconomic factors: Brazil has experienced a period of economic uncertainty in recent years, with the country facing a number of challenges, including political instability and high levels of inflation. However, the Brazilian economy has shown signs of recovery in recent years, with GDP growth of 1.1% in 2019. This economic recovery has helped to drive demand for EPM software solutions, as companies look to improve their financial performance and take advantage of new growth opportunities.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
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