Public Cloud - Mexico

Mexico

Revenue in the Public Cloud market is projected to reach US$8,438.00m in 2024.
Infrastructure as a Service dominates the market with a projected market volume of US$2,371.00m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 17.60%, resulting in a market volume of US$18,980.00m by 2029.
The average spend per employee in the Public Cloud market is projected to reach US$140.50 in 2024.
In global comparison, most revenue will be generated in the United States (US$388.50bn in 2024).

Key regions: United States, Germany, China, Japan, United Kingdom

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Market

Region

Region comparison

Currency

Analyst Opinion

The Public Cloud Market in Mexico is experiencing rapid growth, driven by factors such as increasing adoption of digital technologies, rising awareness of the benefits of online services, and the convenience offered by various sub-markets within the industry. This substantial growth can be attributed to the country's growing economy and increasing demand for efficient and cost-effective cloud solutions. Additionally, the implementation of government initiatives promoting the use of digital technologies in the healthcare sector is also contributing to the market's growth rate.

Customer preferences: As technology continues to advance and internet access becomes more widespread in Mexico, there has been a growing preference for cloud-based solutions among businesses and individuals. This can be attributed to the convenience and cost-effectiveness of utilizing public cloud services, as well as the increasing need for remote collaboration and data storage. Additionally, the younger population in Mexico, who are more tech-savvy, are driving the demand for public cloud solutions and services. This trend is expected to continue as Mexico's digital landscape continues to evolve.

Trends in the market: In Mexico, the Public Cloud Market is experiencing a surge in demand for cloud-based services, driven by the increasing adoption of digital transformation strategies by businesses. This trend is expected to continue as more companies realize the benefits of scalability, flexibility, and cost-efficiency offered by public cloud solutions. For industry stakeholders, this means a growing market for cloud service providers and the need to stay competitive by offering innovative and secure solutions. Additionally, this trend could also lead to a shift in traditional IT roles and a greater emphasis on cloud-related skills and expertise.

Local special circumstances: In Mexico, the Public Cloud Market is experiencing rapid growth due to the country's growing digital economy and government initiatives to promote technology adoption. The market is also influenced by the country's strong manufacturing and service sectors, creating a demand for cloud solutions in these industries. Additionally, Mexico's close proximity to the US market and its growing tech talent pool make it an attractive destination for global cloud providers. However, challenges such as data privacy regulations and infrastructure limitations must be considered when operating in this unique market.

Underlying macroeconomic factors: The Public Cloud Market in Mexico is heavily influenced by macroeconomic factors such as the country's economic stability, government policies, and investment in digital infrastructure. With the Mexican government's push for digital transformation and the growing demand for cost-effective and scalable IT solutions, the Public Cloud Market is expected to experience significant growth. Additionally, the country's strong trade relationships, favorable business climate, and increasing adoption of digital technologies are also contributing to the market's growth.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.