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Key regions: Australia, United States, India, Europe, China
The Digestive & Intestinal Remedies (Pharmacies) market in Portugal is experiencing steady growth and development.
Customer preferences: Customers in Portugal are increasingly seeking digestive and intestinal remedies to address common gastrointestinal issues such as indigestion, heartburn, and bloating. This is driven by a combination of factors including changing dietary habits, increased stress levels, and a growing awareness of the importance of digestive health. Consumers are looking for products that are effective, convenient to use, and have minimal side effects. They also prefer natural and herbal remedies over synthetic medications.
Trends in the market: One of the key trends in the Digestive & Intestinal Remedies market in Portugal is the growing demand for probiotics. Probiotics are live bacteria and yeasts that are beneficial for digestive health. They help restore the natural balance of bacteria in the gut and improve digestion. The increasing popularity of probiotics is driven by the growing awareness of their health benefits and their effectiveness in treating digestive issues. Manufacturers are launching new probiotic products to cater to this demand. Another trend in the market is the rise of online sales channels. With the increasing penetration of the internet and smartphones, more consumers are turning to online platforms to purchase digestive and intestinal remedies. Online sales offer convenience, a wider range of products, and competitive prices. Pharmacies and healthcare retailers are also expanding their online presence to tap into this growing trend.
Local special circumstances: Portugal has a high prevalence of gastrointestinal disorders, which contributes to the growth of the Digestive & Intestinal Remedies market. Factors such as a traditional diet rich in fatty foods, high alcohol consumption, and a sedentary lifestyle contribute to the increased incidence of digestive issues among the population. This creates a favorable market environment for digestive and intestinal remedies.
Underlying macroeconomic factors: The growing economy in Portugal is fueling the demand for healthcare products, including digestive and intestinal remedies. As disposable incomes increase, consumers are willing to spend more on maintaining their health and well-being. The government's focus on improving healthcare infrastructure and services also contributes to the growth of the market. Additionally, an aging population in Portugal is driving the demand for digestive and intestinal remedies, as older adults are more prone to digestive issues.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)