Key regions: China, South Korea, Canada, India, France
The Analgesics (Pharmacies) market in Turkey has been experiencing significant growth in recent years.
Customer preferences: Customers in Turkey have shown a strong preference for analgesics purchased from pharmacies. This preference can be attributed to the trust and reliability associated with pharmacy products. Additionally, customers in Turkey tend to prioritize convenience and accessibility when purchasing analgesics, making pharmacies an ideal choice.
Trends in the market: One of the key trends in the Analgesics (Pharmacies) market in Turkey is the increasing demand for over-the-counter (OTC) analgesics. This trend can be attributed to the growing awareness among consumers about self-care and the availability of a wide range of OTC analgesics in pharmacies. Consumers are increasingly opting for OTC analgesics as they provide quick relief from pain without the need for a prescription. Another trend in the market is the rising popularity of natural and herbal analgesics. Consumers in Turkey are becoming more conscious about the ingredients and potential side effects of analgesics. As a result, there is a growing demand for natural and herbal alternatives that are perceived to be safer and have fewer side effects. Pharmacies are capitalizing on this trend by offering a wide range of natural and herbal analgesics to cater to the changing preferences of consumers.
Local special circumstances: One of the unique aspects of the Analgesics (Pharmacies) market in Turkey is the presence of a large number of independent pharmacies. These independent pharmacies play a crucial role in meeting the demand for analgesics in both urban and rural areas. They offer personalized services and are often the first point of contact for consumers seeking pain relief. The strong presence of independent pharmacies contributes to the overall growth of the market in Turkey.
Underlying macroeconomic factors: The growth of the Analgesics (Pharmacies) market in Turkey can be attributed to several macroeconomic factors. Firstly, Turkey has a large and growing population, which creates a substantial consumer base for analgesics. Additionally, the increasing disposable income of Turkish consumers has led to a higher demand for healthcare products, including analgesics. Furthermore, the government's focus on improving healthcare infrastructure and increasing access to healthcare services has also contributed to the growth of the market. In conclusion, the Analgesics (Pharmacies) market in Turkey is experiencing significant growth due to customer preferences for pharmacy products, the increasing demand for OTC analgesics, the rising popularity of natural and herbal alternatives, the presence of independent pharmacies, and underlying macroeconomic factors such as population growth, increasing disposable income, and government initiatives.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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