The Grocery Delivery market in Canada has been experiencing significant growth in recent years.
Customer preferences: The rise of e-commerce has transformed the way consumers shop for groceries. With the convenience of online shopping, consumers are increasingly turning to grocery delivery services to have their groceries delivered straight to their doorstep. This trend has been further accelerated by the COVID-19 pandemic, which has forced many consumers to stay at home and avoid crowded public spaces.
Trends in the market: As a result of changing consumer preferences, the grocery delivery market in Canada has experienced significant growth in recent years. Many traditional brick-and-mortar retailers have launched their own grocery delivery services to compete with online giants such as Amazon and Walmart. Additionally, there has been a rise in the number of specialized grocery delivery companies that focus solely on delivering groceries.
Local special circumstances: Canada's vast geography and low population density have presented unique challenges for the grocery delivery market. In many rural areas, it is simply not feasible for companies to offer same-day or next-day delivery due to the long distances involved. As a result, many companies have focused their efforts on urban centers where population density is higher and delivery is more efficient. Additionally, Canada's bilingualism has presented challenges for companies looking to expand their services across the country. Companies must be able to offer their services in both English and French to appeal to a wider customer base.
Underlying macroeconomic factors: The growth of the grocery delivery market in Canada can be attributed to a number of underlying macroeconomic factors. The rise of e-commerce has made it easier than ever for companies to offer delivery services, while advances in technology have made it possible to track deliveries in real-time. Additionally, the COVID-19 pandemic has accelerated the shift towards online shopping and home delivery. As more consumers become accustomed to the convenience of grocery delivery, it is likely that the market will continue to grow in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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