Online Casinos - Germany

  • Germany
  • Revenue in the Online Casinos market is projected to reach US$1.99bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.49%, resulting in a projected market volume of US$2.60bn by 2029.
  • In the Online Casinos market, the number of users is expected to amount to 6.6m users by 2029.
  • User penetration will be 6.8% in 2024 and is expected to hit 7.9% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$351.90.
  • In global comparison, most revenue will be generated in the United Kingdom (US$6,468.00m in 2024).
  • With a projected rate of 35.6%, the user penetration in the Online Casinos market is highest in Canada.
 
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Analyst Opinion

The Online Casinos market in Germany has been experiencing significant growth in recent years.

Customer preferences:
German customers are increasingly turning to online casinos for their gambling needs. This shift in preference can be attributed to several factors. Firstly, online casinos offer convenience and accessibility. Players can access their favorite casino games from the comfort of their own homes, without the need to travel to a physical casino. Additionally, online casinos often offer a wider range of games compared to traditional casinos, providing customers with more options and variety. The ability to play on mobile devices has also contributed to the popularity of online casinos in Germany.

Trends in the market:
One of the key trends in the German online casino market is the increasing popularity of live dealer games. Live dealer games provide a more immersive and interactive experience for players, as they can interact with real dealers and other players in real-time. This trend reflects the growing demand for a more authentic casino experience in the online space. Another trend in the market is the rise of mobile gambling. With the increasing use of smartphones and tablets, more and more players are choosing to gamble on the go. Mobile gambling offers convenience and flexibility, allowing players to enjoy their favorite casino games anytime and anywhere. This trend is expected to continue as technology continues to advance and mobile devices become more powerful.

Local special circumstances:
Germany has a strong gambling culture, with a long history of land-based casinos. However, the legal landscape for online gambling in Germany is complex. Currently, online casinos are not explicitly regulated at the federal level, but each state has its own regulations. This has created a fragmented market, with different rules and requirements in each state. The lack of a unified regulatory framework has made it challenging for online casinos to operate in Germany. However, recent changes in legislation have provided some clarity and opened up new opportunities for online casino operators.

Underlying macroeconomic factors:
The growth of the online casino market in Germany can also be attributed to underlying macroeconomic factors. Germany is one of the largest economies in Europe and has a high level of disposable income. This provides consumers with the financial means to engage in online gambling activities. Additionally, the increasing penetration of internet and mobile devices in Germany has made it easier for people to access online casinos. In conclusion, the Online Casinos market in Germany is experiencing growth due to customer preferences for convenience and accessibility, the popularity of live dealer games and mobile gambling, as well as the underlying macroeconomic factors of a strong gambling culture and high disposable income. The local special circumstances of a fragmented regulatory landscape are also impacting the market. Overall, the future of the online casino market in Germany looks promising, as more players embrace the digital gambling experience.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services.

Modeling approach:

Market size is determined through a Top-Down approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP, number of internet users, and internet consumption.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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