Valentina Dencheva
Researcher
Detailed statistics
Social media ad spending worldwide 2019-2028, by device
Detailed statistics
Social media ad spend in Europe 2022-2023
Detailed statistics
Digital Market Outlook: social media advertising spending in European countries 2022
Social media ad spend in Europe 2022-2023
Social media advertising spending in Europe in 2022 and 2023 (in billion euros)
Social media ad spend growth in Europe 2017-2023
Change in social media advertising spending in Europe from 2017 to 2023
Digital Market Outlook: social media advertising spending in European countries 2022
Social media advertising spending in selected countries in Europe in 2022 (in million U.S. dollars)
Social media ad spend in Europe 2019-2023, by format
Social media advertising spending in Europe from 2019 to 2023, by format (in billion euros)
Salaries of social media marketers in Europe 2023
Average monthly salary of a social media specialist in selected countries in Europe as of January 2023
Social media users in Europe 2020-2029
Number of social media users in Europe from 2020 to 2029 (in millions)
Average daily social media use in selected European countries 2023
Average daily social media use via any device in selected European countries during the 3rd quarter of 2023 (hours.minutes)
Marketing budgets in the UK 2022-2023, by platform
Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform
Marketing expenditure growth in the UK 2023, by type
Change in marketing spending in for-profit companies in the United Kingdom (UK) in 2023, by type
Revenue of the social media advertising industry in the UK 2019-2028
Revenue of the social media advertising market in the United Kingdom from 2019 to 2028 (in billion U.S. dollars)
Share of social in marketing budgets in the UK 2023
Share of social in marketing budgets in the United Kingdom (UK) as of February 2023
Revenue growth of social media advertising in the UK 2019-2028
Revenue growth of social media advertising in the United Kingdom from 2019 to 2028
Social media used by small business in the UK 2023
Primary social media platforms used by small businesses for sales generation in the United Kingdom as of January 2023
Main channels of new brand discovery in the UK Q3 2023
Most common sources of new brand, product, and service discovery among internet users in the United Kingdom as of 3rd quarter 2023
Digital marketing spend in Germany 2023, by type
Digital marketing spending in Germany in 2023, by type (in billion euros)
Leading social media platforms used for marketing Austria, Germany & Switzerland 2022
Leading social media platforms used by marketers in Austria, Germany, and Switzerland for content marketing purposes as of March 2022
Advertising influence on shopping in Germany 2023, by type of advertisement
Types of advertisements that have the biggest influence on shopping purchases in Germany in 2023
Main channels of new brand discovery Germany Q3 2023
Most common sources of new brand, product, and service discovery among internet users in Germany as of 3rd quarter 2023
Consumer attitudes towards targeted ads in Germany 2023
Consumer attitudes towards targeted advertising in Germany as of July 2023
Digital Market Outlook: social media ad revenue in France 2019-2028, by device
Social media advertising revenue in France from 2019 to 2028, by device (in billion U.S. dollars)
Social media ad spend in France 2019-2023
Social media advertising spending in France from 2019 to 2023 (in billion euros)
Social media ad spend growth in France 2020-2023
Change in social media advertising spending in France in 2020 to 2023
Top social media for influencer marketing in France 2023
Most used social media networks for influencer campaigns in France in 2023
New brand discovery channels in France 2024
Share of internet users in France who discover new brands and products via select channels as of January 2024
Digital advertising spending in Spain 2023, by purchase method
Distribution of digital advertising spending in Spain in July and August 2023, by purchase method
Social media ad spend in Spain 2019-2022
Social media advertising spending in Spain from 2019 to 2022 (in million euros)
Preferred frequency of brands posting on social media in Spain 2023
Preferred frequency of brands posting on social media according to followers in Spain as of March 2023
Brand categories most followed on social media in Spain 2023
Brand categories most followed on social media in Spain as of March 2023
Most popular ad formats on social media according to consumers in Spain 2024
Most popular advertising formats on social media according to consumers in Spain as of March 2024
Attitude towards advertising on social networks in Spain 2023
Attitudes towards social media advertising among social media users in Spain as of March 2023
Social media ad spend in the Netherlands 2018-2029
Social media advertising spending in the Netherlands from 2018 to 2029 (in billion euros)
Digital Market Outlook: social media ad spend in Netherlands 2019-2028, by device
Social media advertising spending in the Netherlands from 2019 to 2028, by device (in billion U.S. dollars)
Attitudes towards online advertising in the Netherlands 2024
Attitudes towards online advertising in the Netherlands as of June 2024
Main online channel for brand research in the Netherlands Q3 2023
Primary brand and product online research channels according to internet users in the Netherlands as of 3rd quarter 2023
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)