Online ticket booking: Ticketmaster users in the United States

Consumer Insights report

Online ticket booking: Ticketmaster users in the United States

This report offers the reader a comprehensive overview of Ticketmaster users in the United States: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Ticketmaster users in the United States (''brand users'') against U.S. online ticket bookers in general (''category users''), and the overall U.S. consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on online ticket booking: Ticketmaster users in the United States

  • 38% of Ticketmaster users are Millennials
  • 53% of Ticketmaster users are female
  • Just like online ticket bookers in general, Ticketmaster users are relatively unlikely to have a low income
  • Online ticket bookers in general and Ticketmaster users specifically, live in similar type of communities
  • A happy relationship is an important aspect of life for 57% of Ticketmaster users

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