Online shops: staples.ca shoppers in Canada

Consumer Insights report

Online shops: staples.ca shoppers in Canada

This report offers the reader a comprehensive overview of staples.ca shoppers in Canada: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark staples.ca shoppers in Canada (''brand users'') against Canadian online shoppers in general (''category users''), and the overall Canadian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on online shops: staples.ca shoppers in Canada

  • 39% of staples.ca shoppers are Millennials
  • There is a fairly even split of male and female staples.ca shoppers
  • staples.ca has a larger share of shoppers with a high income than other online shops
  • staples.ca shoppers are more likely to live in cities with over 1 million inhabitants than online shoppers in general
  • Success and career advancement are relatively important to staples.ca shoppers

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