Thanksgiving weekend shopping in the U.S. (Black Friday & Cyber Monday)

Statistics report on Thanksgiving weekend shopping in the U.S. (Black Friday & Cyber Monday)

Thanksgiving weekend shopping in the U.S. (Black Friday & Cyber Monday)

This report provides statistical information regarding Thanksgiving weekend shopping in the United States. The major U.S. holiday is celebrated on the fourth Thursday of November each year and is followed by two of the biggest shopping days of the year - Black Friday and Cyber Monday.
The report is broken down into the following categories: a holiday season overview, a Thanksgiving weekend overview, statistics on Thanksgiving day, as well as Black Friday and Cyber Monday.

Table of contents

Holiday season overview

9
  • Premium Statistic Holiday retail sales in the United States 2000-2023
  • Premium Statistic Expected increase in holiday retail sales in the U.S. 2023, by sector
  • Basic Statistic Year-to-year percentage of change in holiday retail sales in the U.S. 2000-2023
  • Basic Statistic Intended holiday shopping start of U.S. consumers 2021-2023
  • Premium Statistic Amount U.S. consumers plan to spend during the holiday season 2023
  • Premium Statistic U.S.: consumers who expect to spend more/less on holiday gifts 2024, by generation
  • Premium Statistic Share of online vs. in-store holiday spending in the United States 2023
  • Premium Statistic Reasons holiday shoppers in the U.S. might choose one retailer over another 2023
  • Premium Statistic Holiday gifts: what U.S. consumers plan to buy 2024

Thanksgiving weekend overview

8
  • Premium Statistic U.S. consumers planning to shop on Thanksgiving weekend 2019-2023
  • Premium Statistic U.S. consumers planning to shop on Thanksgiving weekend by day 2023
  • Premium Statistic Share of U.S. consumers planning to shop Thanksgiving sales 2023
  • Premium Statistic Share of U.S. consumers planning to shop Thanksgiving sales 2023, by gender
  • Premium Statistic Share of U.S. consumers planning to shop Thanksgiving sales 2023, by region
  • Premium Statistic Share of U.S. consumers planning to shop Thanksgiving sales 2023, by income
  • Premium Statistic Thanksgiving weekend shopping plans 2022, by generation
  • Premium Statistic E-commerce holiday season revenue in the U.S. 2020-2024, by shopping day

Thanksgiving Day

7
  • Premium Statistic Expected Thanksgiving spend in the United States 2023
  • Premium Statistic Preferred retail venues for Thanksgiving shopping in the United States 2023
  • Premium Statistic Average cost of a Thanksgiving dinner in the U.S. 1990-2023
  • Basic Statistic Average cost of ingredients for a Thanksgiving dinner in the U.S. 2023
  • Premium Statistic Impact of inflation on Thanksgiving shopping behavior in the United States 2022
  • Premium Statistic Inflation of holiday dinner components in the United States 2020-2022
  • Premium Statistic U.S.: Shopping adjustments made by Thanksgiving hosts to accommodate prices in 2022

Black Friday & Cyber Weekend

9
  • Premium Statistic Average spending of shoppers during Black Friday in the United States 2022-2023
  • Premium Statistic Consumer reasons for shopping during Black Friday in the United States in 2023
  • Premium Statistic Expected channels to spend on during Black Friday in the U.S. 2023
  • Premium Statistic Where consumers go to find the best Black Friday deals in the U.S. 2023
  • Premium Statistic Where U.S. shoppers plan to shop in-store on Black Friday 2023
  • Premium Statistic Intention of U.S. consumers to shop in-store for Black Friday sales 2023
  • Premium Statistic Products consumers plan to buy in-person on Black Friday in the U.S. 2023, by gender
  • Premium Statistic Products consumers plan to buy online on Black Friday in the U.S. 2023, by gender
  • Premium Statistic Products consumers plan to buy on Small Business Saturday in the U.S. 2023, by gender

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