Supermarket competition in the UK

Statista spotlight report on supermarket competition in the UK

Supermarket competition in the UK

This Statista report provides insight into the supermarket landscape in the United Kingdom (UK), including data on the key players, how the leaderboard is changing, and competitive strategies.
Tesco firmly holds the top spot in the market, with its grocery market share consistently hovering around 27 percent. However, the supermarket industry is adjusting in line with consumer preferences and pressures, and the so-called “Big Four” supermarkets have seen some changes in the ranks. Specifically, discount supermarket chains Aldi and Lidl started to make a name for themselves during the period of high inflation in 2023 and are disrupting the status quo. Supermarkets’ competitive strategies are now more important than ever, and retailers must continue to adapt their offerings to the shifting needs of the UK food shopper.


This report presents a range of key statistics and facts on Tesco’s position in the market, along with an overview of the rise of the discount supermarket and a close look at how competitive strategies vary.

Table of contents

Key questions answered in this report:

  • What gives market leader Tesco the edge?
  • How are discounters disrupting the status quo?
  • What are supermarkets’ key competitive strategies?

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