Social media in Lithuania

Statistics report on social media in Lithuania

Social media in Lithuania

This report presents statistics and charts on Lithuania's social media market. It includes key data on social media users, the most popular platforms, and social media marketing in the country. Furthermore, a separate chapter is dedicated to the use of social media by business enterprises.

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Table of contents

Overview

7
  • Basic Statistic Number of social network users in CEE 2022, by country
  • Premium Statistic Social media penetration rate in CEE 2022, by country
  • Premium Statistic Lithuania number of social media users 2020-2029
  • Premium Statistic Lithuania: social media penetration 2018-2027
  • Premium Statistic Gender distribution of social media users in Lithuania 2023
  • Premium Statistic Time spent on social media in Lithuania 2022
  • Premium Statistic Instant messenger use in Lithuania 2019-2023

Leading platforms

5
  • Premium Statistic Social media website traffic in Lithuania 2022, by platform
  • Premium Statistic Most visited social media platforms in Lithuania 2023
  • Premium Statistic Most popular social networks in Lithuania 2022, by user share
  • Premium Statistic Most popular social networks in Lithuania 2022, by weekly users
  • Premium Statistic Leading social media platforms among e-shoppers in Lithuania 2023

Users of Meta platforms

7
  • Premium Forecast Facebook users in Lithuania 2019-2028
  • Premium Statistic Facebook user share in Lithuania 2024, by age and gender
  • Premium Statistic Number of Messenger users in Lithuania 2023-2024
  • Premium Statistic Messenger user share in Lithuania 2024, by age and gender
  • Premium Forecast Instagram users in Lithuania 2019-2028
  • Premium Statistic Instagram user share in Lithuania 2023, by age and gender
  • Premium Forecast WhatsApp users in Lithuania 2020-2029

Users of other platforms

5
  • Premium Forecast YouTube users in Lithuania 2020-2029
  • Premium Forecast Pinterest users in Lithuania 2019-2028
  • Premium Statistic Number of Linkedin users in Lithuania 2020-2024
  • Premium Statistic Share of Linkedin users in Lithuania 2024, by age group
  • Premium Forecast Snapchat users in Lithuania 2019-2028

Advertising & marketing

8
  • Premium Forecast Social media ad spend in Lithuania 2018-2028
  • Premium Forecast Influencer ad spend in Lithuania 2018-2028
  • Premium Statistic Potential social media ad audience in Lithuania 2023, by platform
  • Premium Statistic Potential social media ad reach in Lithuania 2023, by platform
  • Premium Statistic Distribution of Meta's ad audience in Lithuania 2023, by age and gender
  • Premium Statistic Most popular social networks for influencer marketing in Lithuania 2021
  • Basic Statistic Most subscribed YouTube channels in Lithuania 2023
  • Basic Statistic Most followed Instagram influencers in Lithuania 2023

Social media use in enterprises

4
  • Basic Statistic Share of enterprises using social media in Lithuania 2022-2023, by size
  • Basic Statistic Share of enterprises using social media in Lithuania 2021, by type
  • Basic Statistic Share of enterprises using social media in Lithuania 2021, by number of channels
  • Basic Statistic Enterprise share using at least two social media types in Lithuania 2017-2022
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