European Football Benchmark in France 2023

Consumer Insights data table

European Football Benchmark in France 2023

The French Ligue 1 club Paris Saint-German was involved in the two most expensive transfers in football history. The club bought Neymar as well as Kylian Mbappé for record breaking sums. This and their sportive success might be the reason PSG is one of the most well-known French football clubs. But do French football fans love PSG or do they have other favorite clubs? Are French football fans also interested in the other big European leagues?

The European Football Benchmark 2023 covers the big five European Leagues. It takes a look at favorite and followed leagues and teams, club images, stadium visits and football viewing habits of football fans in France. The survey also includes information about football and social media, football merchandise, international competitions, and national teams. Additionally, a section about potential football fans is included.

This survey data table contains the complete tables for the survey including various column headings.

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Table of contents

Topics of the survey

  • Fans & follower
  • Club image
  • Sponsorship
  • Social media & fan engagement
  • eSports
  • Information on football
  • Watching football
  • Stadium experience
  • Merchandise
  • European club competitions
  • International competition
  • Women's football
  • VAR
  • Finances in football
  • Betting
  • Potential fans
  • Characteristics & demographics

Design of the survey
  • Method: Online survey
  • Survey name: Consumer Insights European Football Benchmark 2023 in France
  • Region: France
  • Number of respondents: 2998
  • Age of respondents: 16 to 80 years old
  • Type of respondents: residential online population
  • Survey time period: 01 August 2023 to 04 August 2023

Column headings
  • Gender
  • Age (generations)
  • Interest in football

Visit the Consumer Insights Global survey for in-depth DIY analyses of this survey's data.

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