The graph shows the share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity. The survey indicates that while 31 percent of African-Americans said they were much more likely to purchase products from such companies, 14 percent said that it made no difference to them either way.
Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity
If a company were to use its advertising to bring attention to the following issues, would you be more or less likely to purchase that
company’s products or services?
Racism
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Morning Consult, & The Hollywood Reporter. (April 9, 2019). Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/999138/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-ethnicity/
Morning Consult, und The Hollywood Reporter. "Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity." Chart. April 9, 2019. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/999138/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-ethnicity/
Morning Consult, The Hollywood Reporter. (2019). Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/999138/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-ethnicity/
Morning Consult, and The Hollywood Reporter. "Share of Adults Willing to Purchase Products from Companies Using Advertising to Raise Issues of Racism in The United States as of April 2019, by Ethnicity." Statista, Statista Inc., 9 Apr 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/999138/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-ethnicity/
Morning Consult & The Hollywood Reporter, Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/999138/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-ethnicity/ (last visited November 13, 2024)
Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by ethnicity [Graph], Morning Consult, & The Hollywood Reporter, April 9, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/999138/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-ethnicity/
