Gross advertising revenue Für Sie Germany 2010-2023
Für Sie (translated: For Her) is one of Germany’s best-known women’s magazines. Its advertising revenue has been falling year after year, most recently amounting to almost 18.35 million euros, in 2023. In combination with dropping circulation numbers across the print media landscape, this is a critical situation, as magazines also have to rely on advertising space to survive.
Mainstay among women’s magazines
Für Sie magazine is published in Hamburg, home to many successful German publishing houses. It looks back on several decades of history and is a familiar sight on magazine racks. Für Sie comes out every two weeks and is among the bi-weekly women’s magazines with the highest paid circulation in Germany. At the same time, the magazine recorded fluctuating paid circulation figures in recent years, most recently 168,800 copies sold in the first quarter of 2024.
Ad space leaders
The magazines leading the ranking of highest gross advertising revenue in Germany were, the newspaper Die Zeit, prisma Süd and prisma Gesamt Ost news magazine Stern. As of 2023, Gala, the celebrity and fashion magazine, had the most advertising pages among German magazines, followed by Bunte and Stern.