This statistic shows the results of a survey about the luxury goods' research and purchasing channel preferences among luxury consumers in China as of 2019. During the survey period, around 45 percent of respondents in China who purchased luxury items did their research or got inspiration online, but purchased luxury products in offline stores abroad.
Leading luxury products' research and purchase channels among luxury consumers in China as of 2019
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
BCG, & Tencent. (June 26, 2019). Leading luxury products' research and purchase channels among luxury consumers in China as of 2019 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG, und Tencent. "Leading luxury products' research and purchase channels among luxury consumers in China as of 2019." Chart. June 26, 2019. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG, Tencent. (2019). Leading luxury products' research and purchase channels among luxury consumers in China as of 2019. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG, and Tencent. "Leading Luxury Products' Research and Purchase Channels among Luxury Consumers in China as of 2019." Statista, Statista Inc., 26 Jun 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG & Tencent, Leading luxury products' research and purchase channels among luxury consumers in China as of 2019 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/ (last visited November 13, 2024)
Leading luxury products' research and purchase channels among luxury consumers in China as of 2019 [Graph], BCG, & Tencent, June 26, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
