As of 2021, the most in-demand skills (to be developed by researchers) in the market research industry worldwide varied greatly according to the role of the organization . During the survey, 64 percent of the respondents on the supplier-side of the market mentioned innovative focus as the most in-demand skill in their organization. On the other hand, 70 percent of the buyers considered business knowledge as the most important skill for their organization.
Most demanded skills by buyers and suppliers organizations in market research worldwide in 2021
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GreenBook. (January 28, 2022). Most demanded skills by buyers and suppliers organizations in market research worldwide in 2021 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/966296/key-priority-skill-development/
GreenBook. "Most demanded skills by buyers and suppliers organizations in market research worldwide in 2021." Chart. January 28, 2022. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/966296/key-priority-skill-development/
GreenBook. (2022). Most demanded skills by buyers and suppliers organizations in market research worldwide in 2021. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/966296/key-priority-skill-development/
GreenBook. "Most Demanded Skills by Buyers and Suppliers Organizations in Market Research Worldwide in 2021." Statista, Statista Inc., 28 Jan 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/966296/key-priority-skill-development/
GreenBook, Most demanded skills by buyers and suppliers organizations in market research worldwide in 2021 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/966296/key-priority-skill-development/ (last visited September 20, 2024)
Most demanded skills by buyers and suppliers organizations in market research worldwide in 2021 [Graph], GreenBook, January 28, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/966296/key-priority-skill-development/