Pharmacy sales volume in Italy 2021, by segment
New Line Ricerche di Mercato, the sales volume of prescription drugs amounted to 1.4 billion units, whereas commercial items reached a sales volume of around one billion units. In the consumer healthcare segment, self-medication products reached the best performance in terms of packages sold.
The annual sales volume of pharmaceuticals in Italy slightly increased overall in 2021 compared to the previous year. According to data provided by