This statistic depicts the estimated value of Smart TV advertising in Italy in 2016 and 2020. According to data, the value of advertising of TVs connected to Internet amounted to ten million in 2016, while it has been forecasted that this value will reach 105 million euros in 2020.
Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020
(in million euros)
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IAB Europe. (December 1, 2018). Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020 (in million euros) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/950010/value-of-smart-tv-advertising-in-italy/
IAB Europe. "Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020 (in million euros)." Chart. December 1, 2018. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/950010/value-of-smart-tv-advertising-in-italy/
IAB Europe. (2018). Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020 (in million euros). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/950010/value-of-smart-tv-advertising-in-italy/
IAB Europe. "Estimated Value of Advertising Displayed on Smart Tvs in Italy in 2016 with a Forecast for 2020 (in Million Euros)." Statista, Statista Inc., 1 Dec 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/950010/value-of-smart-tv-advertising-in-italy/
IAB Europe, Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020 (in million euros) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/950010/value-of-smart-tv-advertising-in-italy/ (last visited November 13, 2024)
Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020 (in million euros) [Graph], IAB Europe, December 1, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/950010/value-of-smart-tv-advertising-in-italy/