Net advertising revenues of Sina Weibo in China 2016-2020

Published by
Lai Lin Thomala,
Jun 13, 2024
The statistic shows the net advertising revenues of Sina Weibo in China in 2016 and 2017 with forecasts up to 2020. By 2020, the net advertising revenues of Sina Weibo were forecasted to reach 2.7 billion U.S. dollars in China.

Net advertising revenues of Sina Weibo in China from 2016 to 2020 (in billion U.S. dollars)

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Release date

November 2018

Region

China

Survey time period

2016 and 2017

Supplementary notes

* Forecast.

The numbers represent net advertising revenues after companies pay traffic acquisition costs (TAC) to partner sites. Hong Kong data are excluded.

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Key figures

7

Traditional advertising

6

Online advertising

8

Mobile advertising

6

Largest advertisers

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