This statistic illustrates the five major obstacles in digital marketing development in Italian companies as of October 2018. According to survey results, the insufficient broadband infrastructure in the country represented an obstacle for 17 percent of big enterprises and 13 percent of small ones. Lastly, the low viewability of online ad campaigns was a concern for nine percent of small businesses, while it was not even mentioned by big enterprises.
Major obstacles in digital marketing development in Italy as of October 2018, by business size of respondents
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Human Highway. (October 11, 2018). Major obstacles in digital marketing development in Italy as of October 2018, by business size of respondents [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/933065/major-obstacles-in-digital-marketing-in-italy/
Human Highway. "Major obstacles in digital marketing development in Italy as of October 2018, by business size of respondents." Chart. October 11, 2018. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/933065/major-obstacles-in-digital-marketing-in-italy/
Human Highway. (2018). Major obstacles in digital marketing development in Italy as of October 2018, by business size of respondents. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/933065/major-obstacles-in-digital-marketing-in-italy/
Human Highway. "Major Obstacles in Digital Marketing Development in Italy as of October 2018, by Business Size of Respondents." Statista, Statista Inc., 11 Oct 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/933065/major-obstacles-in-digital-marketing-in-italy/
Human Highway, Major obstacles in digital marketing development in Italy as of October 2018, by business size of respondents Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/933065/major-obstacles-in-digital-marketing-in-italy/ (last visited November 10, 2024)
Major obstacles in digital marketing development in Italy as of October 2018, by business size of respondents [Graph], Human Highway, October 11, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/933065/major-obstacles-in-digital-marketing-in-italy/
