This statistic shows the results of a survey question on how often marketers in the Netherlands used interactive video from 2017 to 2019. As of 2019, approximately 65 percent of the respondents indicated they had not used interactive video. This is roughly the same as when compared to the previous year.
Like in other countries, influencers play an increasing part in marketing in the Netherlands. As of September 2019, Iranian-Dutch fashion blogger Negin Mirsalehi was the most-followed Netherlands-based influencer on Instagram with over 5.5 million followers.
Frequency of use of interactive video among marketers in the Netherlands from 2017 to 2019
marketers who used online video; The figures have been taken from several publications.
Method of interview
Online omnibus survey
Supplementary notes
This question was phrased by the source as follows: "Hieronder ziet u een aantal vormen van online video. Kunt u aangeven hoe vaak u daar in de
afgelopen twee jaar gebruik van heeft gemaakt?" (in English: Below you see a few examples of online video. Can you indicate how often you used this in the last two years?).
The source does not provide any information regarding percentage points exceeding 100 percent.
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Quadia Online Video. (August 28, 2019). Frequency of use of interactive video among marketers in the Netherlands from 2017 to 2019 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/915932/frequency-of-interactive-video-use-among-marketers-in-the-netherlands/
Quadia Online Video. "Frequency of use of interactive video among marketers in the Netherlands from 2017 to 2019." Chart. August 28, 2019. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/915932/frequency-of-interactive-video-use-among-marketers-in-the-netherlands/
Quadia Online Video. (2019). Frequency of use of interactive video among marketers in the Netherlands from 2017 to 2019. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/915932/frequency-of-interactive-video-use-among-marketers-in-the-netherlands/
Quadia Online Video. "Frequency of Use of Interactive Video among Marketers in The Netherlands from 2017 to 2019." Statista, Statista Inc., 28 Aug 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/915932/frequency-of-interactive-video-use-among-marketers-in-the-netherlands/
Quadia Online Video, Frequency of use of interactive video among marketers in the Netherlands from 2017 to 2019 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/915932/frequency-of-interactive-video-use-among-marketers-in-the-netherlands/ (last visited November 10, 2024)
Frequency of use of interactive video among marketers in the Netherlands from 2017 to 2019 [Graph], Quadia Online Video, August 28, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/915932/frequency-of-interactive-video-use-among-marketers-in-the-netherlands/