This statistic depicts the factors influencing online fashion shopping according to occasional shoppers in India as of February 2018. As of this date, around 34 percent of occasional shoppers in India stated that better prices encouraged them to purchase fashion products online.
Factors influencing online fashion shopping according to occasional shoppers in India as of February 2018
The original survey question was phrased as follows: "Could you please tell me the top 3 reasons why you did choose to buy this [category] online? Only top rank considered for analysis.".
Occasional shoppers are defined by the source as having made 1 to 3 online apparel purchase in the last 6 months.
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BCG, & Google. (February 16, 2018). Factors influencing online fashion shopping according to occasional shoppers in India as of February 2018 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/901057/india-factors-influencing-online-fashion-shopping-of-occasional-shoppers/
BCG, und Google. "Factors influencing online fashion shopping according to occasional shoppers in India as of February 2018." Chart. February 16, 2018. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/901057/india-factors-influencing-online-fashion-shopping-of-occasional-shoppers/
BCG, Google. (2018). Factors influencing online fashion shopping according to occasional shoppers in India as of February 2018. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/901057/india-factors-influencing-online-fashion-shopping-of-occasional-shoppers/
BCG, and Google. "Factors Influencing Online Fashion Shopping According to Occasional Shoppers in India as of February 2018." Statista, Statista Inc., 16 Feb 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/901057/india-factors-influencing-online-fashion-shopping-of-occasional-shoppers/
BCG & Google, Factors influencing online fashion shopping according to occasional shoppers in India as of February 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/901057/india-factors-influencing-online-fashion-shopping-of-occasional-shoppers/ (last visited November 10, 2024)
Factors influencing online fashion shopping according to occasional shoppers in India as of February 2018 [Graph], BCG, & Google, February 16, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/901057/india-factors-influencing-online-fashion-shopping-of-occasional-shoppers/
