This statistic presents the most common benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018. According to the findings, 65 percent of respondents stated that the primary benefit obtained when selling through an e-commerce marketplace is the ability to increase their brand reach towards online customers.
Benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018
Characteristic
Share of respondents
Reach customers where they prefer to buy
75%
Increase brand reach
65%
Appear where competitors are
56%
Additional revenue channels
55%
Take advantage of compelling user reviews
50%
New promotional opportunities for in-market shoppers
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Jumpshot. (June 20, 2018). Benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/883832/company-benefits-selling-e-commerce-marketplaces-marketing-professionals/
Jumpshot. "Benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018." Chart. June 20, 2018. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/883832/company-benefits-selling-e-commerce-marketplaces-marketing-professionals/
Jumpshot. (2018). Benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/883832/company-benefits-selling-e-commerce-marketplaces-marketing-professionals/
Jumpshot. "Benefits That a Company Gains by Selling through An E-commerce Marketplace According to Marketing Professionals in The United States as of 2018." Statista, Statista Inc., 20 Jun 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/883832/company-benefits-selling-e-commerce-marketplaces-marketing-professionals/
Jumpshot, Benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/883832/company-benefits-selling-e-commerce-marketplaces-marketing-professionals/ (last visited November 13, 2024)
Benefits that a company gains by selling through an e-commerce marketplace according to marketing professionals in the United States as of 2018 [Graph], Jumpshot, June 20, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/883832/company-benefits-selling-e-commerce-marketplaces-marketing-professionals/