As of February 2021, nearly 90 percent of U.S. consumers would have still canceled their pay TV subscription if the coronavirus pandemic had not happened. This marks an increase of 20 percent compared the survey period in July 2020.
Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021
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Media Play News. (March 23, 2021). Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/874852/impact-covid-pay-tv-cancelation-us/
Media Play News. "Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021." Chart. March 23, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/874852/impact-covid-pay-tv-cancelation-us/
Media Play News. (2021). Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/874852/impact-covid-pay-tv-cancelation-us/
Media Play News. "Share of U.S. Consumers Who Would Have Still Canceled Their Pay Tv Service If Covid-19 Had Not Happened from July 2020 to February 2021." Statista, Statista Inc., 23 Mar 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/874852/impact-covid-pay-tv-cancelation-us/
Media Play News, Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/874852/impact-covid-pay-tv-cancelation-us/ (last visited November 10, 2024)
Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021 [Graph], Media Play News, March 23, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/874852/impact-covid-pay-tv-cancelation-us/