Impact of the coronavirus on pay TV cancelation in the U.S. 2020-2021

Share of U.S. consumers who would have still canceled their pay TV service if COVID-19 had not happened from July 2020 to February 2021

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Release date

March 2021

Region

United States

Survey time period

July 2020 to February 2021

Number of respondents

3,008 respondents

Age group

14-74 years

Special properties

among those who canceled within the past three months and watch at least one hour of TV per week

Method of interview

Online survey

Supplementary notes

Original question: "Would you have still cancelled your cable, satellite, or telco service if Covid hadn't happened?"

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Access all statistics starting from $2,388 USD yearly *

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

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