This survey describes the consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of June 2017. The survey revealed that the majority of respondents, almost 28 percent, ate Japanese-style sweets once every two to three months. In contrast, only about 0.5 percent of Japanese respondents claimed to consume wagashi on a daily basis.
Consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of 2017
Original question: "How frequently do you consume the following food products (wagashi)?".
The data presented was conducted by the Mitsubishi Research Institute (mif[@]mri.co.jp). The MRI is a Japan-based think tank, offering research, consulting, and IT solution services for Japanese and multinational enterprises, local governments and ministries. Established in 1970 as a commemorative project for the 100th anniversary of the Mitsubishi Group, the MRI now operates from offices in Tokyo, Osaka and Nagoya, employing almost 900 people (as of September 2016).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Mitsubishi Research Institute (MRI). (September 1, 2017). Consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of 2017 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/860540/japan-wagashi-consumption-frequency/
Mitsubishi Research Institute (MRI). "Consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of 2017." Chart. September 1, 2017. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/860540/japan-wagashi-consumption-frequency/
Mitsubishi Research Institute (MRI). (2017). Consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of 2017. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/860540/japan-wagashi-consumption-frequency/
Mitsubishi Research Institute (MRI). "Consumption Frequency of Traditional Japanese Confectionery (Wagashi) in Japan as of 2017." Statista, Statista Inc., 1 Sep 2017, https://www-statista-com.ezproxy.canberra.edu.au/statistics/860540/japan-wagashi-consumption-frequency/
Mitsubishi Research Institute (MRI), Consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of 2017 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/860540/japan-wagashi-consumption-frequency/ (last visited November 13, 2024)
Consumption frequency of traditional Japanese confectionery (wagashi) in Japan as of 2017 [Graph], Mitsubishi Research Institute (MRI), September 1, 2017. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/860540/japan-wagashi-consumption-frequency/