WhatsApp usage in Norway 2020, by frequency
Most WhatsApp users in Norway reported to have used the app several times a month. To be precise, 85 percent of the respondents to a survey conducted in the third quarter of 2020 used WhatsApp several times a month. 38 percent of the respondents said they used it daily, whereas 70 percent of Norwegians reported to use WhatsApp weekly. Overall, most of the social media users in Norway used social media daily or almost daily.
Why WhatsApp?
The purpose for which most Norwegians used WhatsApp in 2019 was to keep in touch with friends and family. Six percent reported to use the platform to strengthen their professional network. Only two percent of the interviewed Norwegians used it for news with another one percent using it to follow brands or companies.
Social networks in Norway over the years
The share of individuals participating in social networks in Norway increased from 59 percent as of 2011, to significantly more in 2019, when 86 percent of the interviewed Norwegians reported to have created a user profile, posted messages, or done another contribution to a social media platform.
Why WhatsApp?
The purpose for which most Norwegians used WhatsApp in 2019 was to keep in touch with friends and family. Six percent reported to use the platform to strengthen their professional network. Only two percent of the interviewed Norwegians used it for news with another one percent using it to follow brands or companies.
Social networks in Norway over the years
The share of individuals participating in social networks in Norway increased from 59 percent as of 2011, to significantly more in 2019, when 86 percent of the interviewed Norwegians reported to have created a user profile, posted messages, or done another contribution to a social media platform.
