Use of discounts and coupons in German retail in 2016

Published by Statista Research Department, Aug 30, 2016
This statistic shows the results of a survey on the use of coupons and discounts in retail conducted in August 2016 in Germany. 66 percent of respondents used loyalty offers at least once a year.

How often do you use the following types of discounts and offers?

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Source

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Release date

August 2016

Region

Germany

Survey time period

August 11-20, 2016

Number of respondents

1,001 respondents

Age group

18 years and older

Special properties

German-speaking residential population

Method of interview

Online survey

Supplementary notes

Respondents were surveyed who were decision-makers or co-decision-makers during daily grocery shopping. Use at least once a year. Multiple answers were possible.

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