Leading Twitter profiles in India 2024, by number of followers

Prime Minister Narendra Modi had the most popular Twitter profile in India, with over 89 million followers as of February 2024, followed by Indian cricketer Virat Kohli. The Prime Minister's Office dropped to third place. Interestingly, all the Twitter handles on the list noted an increase in followers, except for Bollywood actress Deepika Padukone's whose followers figured around 27 million and had decreased since 2022. 

Twitter’s popularity in India

The microblogging social networking site had a relatively low share in India's social media market . Despite this, around 13.15 million Indians were active Twitter users, indicating a wide reach of the social media platform in the country.

Twitter and politics

Although Twitter was originally created as an internal communication service for employees of its founders Jack Dorsey and Florian Weber, it quickly gained traction as an information sharing platform. Today, it has become one of the most used tools in domestic as well as international politics and diplomacy. As of 2020, 187 countries were represented through an official presence on Twitter, and heads of state actively made use of the platform to directly communicate with the public. While Narendra Modi had the most popular twitter profile in India, he ranked second in the world, after American President Donald Trump.