This statistic shows the willingness of global consumers to upgrade to premium products as of 2016, by product category. As of 2016, 37 percent of global consumers stated that they were willing to trade up for premium electronic products.
Consumer willingness to upgrade to premium products worldwide as of 2016, by product category
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Nielsen. (December 15, 2016). Consumer willingness to upgrade to premium products worldwide as of 2016, by product category [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/823548/consumer-willingness-to-upgrade-to-premium-products-by-product-category-worldwide/
Nielsen. "Consumer willingness to upgrade to premium products worldwide as of 2016, by product category." Chart. December 15, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/823548/consumer-willingness-to-upgrade-to-premium-products-by-product-category-worldwide/
Nielsen. (2016). Consumer willingness to upgrade to premium products worldwide as of 2016, by product category. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/823548/consumer-willingness-to-upgrade-to-premium-products-by-product-category-worldwide/
Nielsen. "Consumer Willingness to Upgrade to Premium Products Worldwide as of 2016, by Product Category." Statista, Statista Inc., 15 Dec 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/823548/consumer-willingness-to-upgrade-to-premium-products-by-product-category-worldwide/
Nielsen, Consumer willingness to upgrade to premium products worldwide as of 2016, by product category Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/823548/consumer-willingness-to-upgrade-to-premium-products-by-product-category-worldwide/ (last visited November 10, 2024)
Consumer willingness to upgrade to premium products worldwide as of 2016, by product category [Graph], Nielsen, December 15, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/823548/consumer-willingness-to-upgrade-to-premium-products-by-product-category-worldwide/