The advertising spending of company-operated Domino's Pizza stores in the United States amounted to 33.5 million U.S. dollars during the 2023 financial year. The restaurant chain's ad spending peaked in 2018 at 43.4 million.
Advertising spending of Domino's Pizza in the United States from 2009 to 2023
(in million U.S. dollars)
fiscal year ends on the Sunday closest to December 31.*
Supplementary notes
* Advertising expense relates primarily to company-owned stores. Fiscal years typically contain 52 weeks but an additional reporting week is added every five or six years. Fiscal years 2009, 2015, and 2020 consisted of 53 weeks.
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Domino's Pizza. (February 26, 2024). Advertising spending of Domino's Pizza in the United States from 2009 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/814055/domino-s-pizza-ad-spend/
Domino's Pizza. "Advertising spending of Domino's Pizza in the United States from 2009 to 2023 (in million U.S. dollars)." Chart. February 26, 2024. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/814055/domino-s-pizza-ad-spend/
Domino's Pizza. (2024). Advertising spending of Domino's Pizza in the United States from 2009 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/814055/domino-s-pizza-ad-spend/
Domino's Pizza. "Advertising Spending of Domino's Pizza in The United States from 2009 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 26 Feb 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/814055/domino-s-pizza-ad-spend/
Domino's Pizza, Advertising spending of Domino's Pizza in the United States from 2009 to 2023 (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/814055/domino-s-pizza-ad-spend/ (last visited November 13, 2024)
Advertising spending of Domino's Pizza in the United States from 2009 to 2023 (in million U.S. dollars) [Graph], Domino's Pizza, February 26, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/814055/domino-s-pizza-ad-spend/
