Monetized mobile PMP ad impression volume growth worldwide Q1 2016-Q2 2019

Published by Statista Research Department, Jan 6, 2023
This statistic shows the growth rate of monetized mobile private marketplace (PMP) advertising impressions volume worldwide from the first quarter of 2016 to the second quarter of 2019. The data shows that monetized mobile PMP ad impressions increased by 69 percent in the second quarter of 2019, compared to the corresponding quarter of 2018.

Growth rate of monetized mobile private marketplace (PMP) advertising impressions volume worldwide from 1st quarter 2016 to 2nd quarter 2019

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Release date

August 2019

Region

Worldwide

Survey time period

Q1 2016 to Q2 2019

Special properties

based on ten trillion advertiser bids on the PubMatic platform

Supplementary notes

Monetized impressions are defined as impressions that were sold through the PubMatic platform; broader industry metrics may vary.
Figures for missing periods were not provided by the source.

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