It was calculated that in 2022 advertising spending in Mexico reached 123.71 billion Mexican pesos (approximately 7.2 billion U.S. dollars at November 2023 exchange rates). The figure represents an increase of nearly 19 percent compared to the previous year.
Advertising expenditure in Mexico from 2016 to 2022
(in billion Mexican pesos)
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IAB México. (November 14, 2023). Advertising expenditure in Mexico from 2016 to 2022 (in billion Mexican pesos) [Graph]. In Statista. Retrieved September 19, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/798943/ad-spend-mexico/
IAB México. "Advertising expenditure in Mexico from 2016 to 2022 (in billion Mexican pesos)." Chart. November 14, 2023. Statista. Accessed September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/798943/ad-spend-mexico/
IAB México. (2023). Advertising expenditure in Mexico from 2016 to 2022 (in billion Mexican pesos). Statista. Statista Inc.. Accessed: September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/798943/ad-spend-mexico/
IAB México. "Advertising Expenditure in Mexico from 2016 to 2022 (in Billion Mexican Pesos)." Statista, Statista Inc., 14 Nov 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/798943/ad-spend-mexico/
IAB México, Advertising expenditure in Mexico from 2016 to 2022 (in billion Mexican pesos) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/798943/ad-spend-mexico/ (last visited September 19, 2024)
Advertising expenditure in Mexico from 2016 to 2022 (in billion Mexican pesos) [Graph], IAB México, November 14, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/798943/ad-spend-mexico/