Drivers of customer loyalty in the UK 2023

Published by Statista Research Department, Jul 16, 2024
If they had a choice of companies to buy from, around six in 10 consumers interviewed in a 2023 UK survey would choose a company that offered good products or services. Low prices were important to 53 percent of respondents.

Leading brand loyalty drivers among consumers in the United Kingdom (UK) in 3rd quarter 2023

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Release date

April 2024

Region

United Kingdom

Survey time period

Q3 2023

Number of respondents

1,200 respondents

Age group

18 years and older

Special properties

respondents were asked to choose two drivers

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Statistics on " Loyalty programs and marketing in the United Kingdom (UK) "

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Overview

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Market leaders

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Marketer perspective

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Consumer perspective

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Topics

Loyalty programs in the U.S.Brands on social mediaBrand valueMarketing personalization worldwideData usage in marketing and advertising
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