This statistic presents consumer attitude towards brands using AI to create ads in the United States as of 3rd quarter 2017, by age group. According to the findings, 14.9 percent of respondents aged between 18 and 35 felt positively about brands using AI to make ads. The same was true for six percent of 35-to-52-year olds.
Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group
*The study was conducted among a total sample of 6,000 across four markets; no information was provided in regards to U.S. sample only. Figures may not add up to 100 percent due to rounding.
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eMarketer. (October 11, 2017). Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/788224/us-consumers-attitude-towards-ai-ad-creation/
eMarketer. "Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group." Chart. October 11, 2017. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/788224/us-consumers-attitude-towards-ai-ad-creation/
eMarketer. (2017). Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/788224/us-consumers-attitude-towards-ai-ad-creation/
eMarketer. "Consumer Attitude towards Brands Using Artificial Intelligence (Ai) to Create Ads in The United States as of 3rd Quarter 2017, by Age Group." Statista, Statista Inc., 11 Oct 2017, https://www-statista-com.ezproxy.canberra.edu.au/statistics/788224/us-consumers-attitude-towards-ai-ad-creation/
eMarketer, Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/788224/us-consumers-attitude-towards-ai-ad-creation/ (last visited November 13, 2024)
Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group [Graph], eMarketer, October 11, 2017. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/788224/us-consumers-attitude-towards-ai-ad-creation/