Social media user penetration South Korea 2013-2023, by gender

Published by Statista Research Department, Sep 12, 2024

According to a survey conducted in South Korea in 2023, around 59 percent of male and 57 percent of female respondents respectively stated that they used social media. This represents a slight increase compared to the previous year. Social media user penetration has grown by over 25 percentage points since 2013.

Social network user penetration rate in South Korea from 2013 to 2023, by gender

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Release date

March 2024

Region

South Korea

Survey time period

2012 to 2023

Number of respondents

9,757 respondents

Age group

6 years and older

Method of interview

Face-to-face interview

Supplementary notes

Since 2011, KISDI has tracked the cross-media usage of about 5,000 households and the members by means of household visits, interviews and self-reported written media diary on the media use patterns across 17 cities and provinces in South Korea.

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