Smart home product ownership rates in the U.S. 2020, by gender

Published by
Federica Laricchia,
Mar 9, 2022
The ownership rates of several smart home products vary across the gender in the United States, with higher adoption rates found among women except for smart TV or smart TV plug-in products as of 2020. Most owned products for both genders were smart TVs or smart TV plug-ins, with male ownership at 75 percent and female ownership at 68 percent.

Which smart products do you own?

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Release date

September 2020

Region

United States

Survey time period

August 2020

Number of respondents

605 respondents

Special properties

Respondents self identified as decision-makers for home electronics purchases.

Method of interview

Online survey

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Statistics on " Smart home market in the United Kingdom "

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Overview

4

Revenue

6

Users

4

Further related statistics

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