This statistic describes the results of a survey among hotels about the marketing mix in hotels across India in the 2017 financial year, broken down by channel. On average, about 84.1 percent of hotels across India used direct mail as a form of marketing media.
Share of media usage in the marketing mix among hotels across India in FY 2017, by channel
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HVS Global Hospitality Services. (February 21, 2018). Share of media usage in the marketing mix among hotels across India in FY 2017, by channel [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/729241/media-usage-in-hotels-by-channel-india/
HVS Global Hospitality Services. "Share of media usage in the marketing mix among hotels across India in FY 2017, by channel." Chart. February 21, 2018. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/729241/media-usage-in-hotels-by-channel-india/
HVS Global Hospitality Services. (2018). Share of media usage in the marketing mix among hotels across India in FY 2017, by channel. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/729241/media-usage-in-hotels-by-channel-india/
HVS Global Hospitality Services. "Share of Media Usage in The Marketing Mix among Hotels across India in Fy 2017, by Channel." Statista, Statista Inc., 21 Feb 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/729241/media-usage-in-hotels-by-channel-india/
HVS Global Hospitality Services, Share of media usage in the marketing mix among hotels across India in FY 2017, by channel Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/729241/media-usage-in-hotels-by-channel-india/ (last visited November 13, 2024)
Share of media usage in the marketing mix among hotels across India in FY 2017, by channel [Graph], HVS Global Hospitality Services, February 21, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/729241/media-usage-in-hotels-by-channel-india/
