This statistic shows which cosmetic brands are most well known among female consumers in the United States as of May 2017, sorted by age. According to the survey of women interested in beauty and cosmetics, 92 percent of those aged 60 and older said they knew of Clinique, at least my name.
Share of women in the United States that know or recognize the following luxury cosmetics brands as of May 2017, by age
U.S. females interested in beauty and/or cosmetics
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Which of these cosmetic brands do you know, even if only by name?"
Multiple answers were possible.
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Statista. (June 1, 2017). Share of women in the United States that know or recognize the following luxury cosmetics brands as of May 2017, by age [Graph]. In Statista. Retrieved September 21, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/725192/most-well-known-cosmetic-brands-among-us-women-by-age/
Statista. "Share of women in the United States that know or recognize the following luxury cosmetics brands as of May 2017, by age." Chart. June 1, 2017. Statista. Accessed September 21, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/725192/most-well-known-cosmetic-brands-among-us-women-by-age/
Statista. (2017). Share of women in the United States that know or recognize the following luxury cosmetics brands as of May 2017, by age. Statista. Statista Inc.. Accessed: September 21, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/725192/most-well-known-cosmetic-brands-among-us-women-by-age/
Statista. "Share of Women in The United States That Know or Recognize The following Luxury Cosmetics Brands as of May 2017, by Age." Statista, Statista Inc., 1 Jun 2017, https://www-statista-com.ezproxy.canberra.edu.au/statistics/725192/most-well-known-cosmetic-brands-among-us-women-by-age/
Statista, Share of women in the United States that know or recognize the following luxury cosmetics brands as of May 2017, by age Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/725192/most-well-known-cosmetic-brands-among-us-women-by-age/ (last visited September 21, 2024)
Share of women in the United States that know or recognize the following luxury cosmetics brands as of May 2017, by age [Graph], Statista, June 1, 2017. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/725192/most-well-known-cosmetic-brands-among-us-women-by-age/