Frequency of deodorant use among women in the United Kingdom (UK) 2017, by age
This statistic shows the results of a 2017 survey in which female respondents from the United Kingdom (UK) were asked how frequently they use deodorant, broken down by age group. The results show that younger people use deodorant more often than the older generation, with 90 percent of 18 to 29 year olds using it every day, compared to 78 percent of those aged 60 and over. Around 6 percent of women aged 60 years and above said they never use deodorant.