Yearly expenditure on eye make-up by women in the United Kingdom (UK) 2017, by age
This statistic shows the results of a 2017 survey in which female make-up wearers in the United Kingdom (UK) were asked how much they spend on eye make-up products, such as mascara, eye shadow and eyeliner, for themselves in a year, broken down by age group. The results show that younger women are likely to spend more on eye make-up products than the older generation, with 15 percent of 18 to 29 year olds spending between 51 and 100 British pounds annually, compared to just 6 percent of those aged 60 years and older.