This statistic shows the results of a survey in which respondents from an English speaking female sample were asked about how relevant or influential pricing is regarding their choice of shampoo in the United Kingdom (UK) in 2017. The highest percentage of respondents is concentrated in the mid-range level of pricing, whereas only seven percent say shampoo should be as cheap as possible.
Women's opinions on amount spent on shampoo in the United Kingdom (UK) in 2017*
English speaking female population, respondents who use shampoo at least once a month
Method of interview
Online survey
Supplementary notes
* The original question was formulated as follows: "[When it comes to shampoo, money is not an issue. | For me, shampoo has to be a cheap as possible.] Please position yourself in regards to the following statements."
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Statista. (June 1, 2017). Women's opinions on amount spent on shampoo in the United Kingdom (UK) in 2017* [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/716389/shampoo-price-sensitivity-in-the-united-kingdom-uk/
Statista. "Women's opinions on amount spent on shampoo in the United Kingdom (UK) in 2017*." Chart. June 1, 2017. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/716389/shampoo-price-sensitivity-in-the-united-kingdom-uk/
Statista. (2017). Women's opinions on amount spent on shampoo in the United Kingdom (UK) in 2017*. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/716389/shampoo-price-sensitivity-in-the-united-kingdom-uk/
Statista. "Women's Opinions on Amount Spent on Shampoo in The United Kingdom (Uk) in 2017*." Statista, Statista Inc., 1 Jun 2017, https://www-statista-com.ezproxy.canberra.edu.au/statistics/716389/shampoo-price-sensitivity-in-the-united-kingdom-uk/
Statista, Women's opinions on amount spent on shampoo in the United Kingdom (UK) in 2017* Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/716389/shampoo-price-sensitivity-in-the-united-kingdom-uk/ (last visited November 10, 2024)
Women's opinions on amount spent on shampoo in the United Kingdom (UK) in 2017* [Graph], Statista, June 1, 2017. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/716389/shampoo-price-sensitivity-in-the-united-kingdom-uk/