Among the leading sports retailers in Norway, measured by market share, XXL ranked first and was followed by G-sport/ Gmax/ Intersport and Sport 1. In 2017, XXL had a market share of 33 percent. The Norwegian sporting goods retailer operates in the Nordic countries and in Austria and is also called XXl Sport & Villmark. In the revenue ranking of companies in the sports and leisure equipment industry, the retailer ranked first, too. As of January 2019, it generated a revenue of approximately 4.5 billion Norwegian kroner.
The annual revenue of the sporting equipment wholesales in the country grew as well in the period from 2008 to 2018. In comparison with the retail sales’ revenue, it was lower each year and amounted to roughly 12.1 billion Norwegian kroner as of 2018.
Market share of selected sports retailers in Norway in 2018
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Norsk Sportsbransjeforening. (March 26, 2019). Market share of selected sports retailers in Norway in 2018 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/711015/market-share-of-selected-sports-retailers-in-norway/
Norsk Sportsbransjeforening. "Market share of selected sports retailers in Norway in 2018." Chart. March 26, 2019. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/711015/market-share-of-selected-sports-retailers-in-norway/
Norsk Sportsbransjeforening. (2019). Market share of selected sports retailers in Norway in 2018. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/711015/market-share-of-selected-sports-retailers-in-norway/
Norsk Sportsbransjeforening. "Market Share of Selected Sports Retailers in Norway in 2018." Statista, Statista Inc., 26 Mar 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/711015/market-share-of-selected-sports-retailers-in-norway/
Norsk Sportsbransjeforening, Market share of selected sports retailers in Norway in 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/711015/market-share-of-selected-sports-retailers-in-norway/ (last visited November 10, 2024)
Market share of selected sports retailers in Norway in 2018 [Graph], Norsk Sportsbransjeforening, March 26, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/711015/market-share-of-selected-sports-retailers-in-norway/