The statistic shows information on the perceived profitability of investing in traditional marketing channels among companies in the U.S. franchise industry as of July 2016. During a survey, 42 percent of respondents stated that traditional marketing channels did not deliver enough value to warrant the investment they required.
Are traditional marketing channels - such as advertising, direct marketing, and public relations - still delivering enough value to warrant the investment they require?
The source does not provide a date of survey. The date provided is the publication date. The source does not provide information on the type of survey used.
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Bulldog Reporter. (July 18, 2016). Are traditional marketing channels - such as advertising, direct marketing, and public relations - still delivering enough value to warrant the investment they require? [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/692653/franchises-marketing-investment-profitability/
Bulldog Reporter. "Are traditional marketing channels - such as advertising, direct marketing, and public relations - still delivering enough value to warrant the investment they require?." Chart. July 18, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/692653/franchises-marketing-investment-profitability/
Bulldog Reporter. (2016). Are traditional marketing channels - such as advertising, direct marketing, and public relations - still delivering enough value to warrant the investment they require?. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/692653/franchises-marketing-investment-profitability/
Bulldog Reporter. "Are Traditional Marketing Channels - Such as Advertising, Direct Marketing, and Public Relations - Still Delivering Enough Value to Warrant The Investment They Require?." Statista, Statista Inc., 18 Jul 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/692653/franchises-marketing-investment-profitability/
Bulldog Reporter, Are traditional marketing channels - such as advertising, direct marketing, and public relations - still delivering enough value to warrant the investment they require? Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/692653/franchises-marketing-investment-profitability/ (last visited November 10, 2024)
Are traditional marketing channels - such as advertising, direct marketing, and public relations - still delivering enough value to warrant the investment they require? [Graph], Bulldog Reporter, July 18, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/692653/franchises-marketing-investment-profitability/
