Wine label preference among U.S. consumers 2016, by type

Which of the following wine label styles appeals to you the most?

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Sources

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Release date

December 2016

Region

United States

Survey time period

2016

Number of respondents

1,081 respondents

Age group

21 years and older*

Special properties

American wine consumers from 50 states

Supplementary notes

* 29% were Millennials aged 21-39; 22% were Gen Xers aged 40-50; 40% were Baby Boomers aged 51-69, and 9% were from the Greatest generation, aged 70 and above.
The source does not provide any information about the type of survey.
The source does not provide any information on possible additional answering options during the survey.

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