Ranking of brands among women in Denmark 2020, by impression score

Ranking of brands among women in Denmark in 2019/2020, by impression score

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Source

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Release date

2020

Region

Denmark

Survey time period

February 1, 2019 to January 31, 2020

Supplementary notes

The source adds the following information: "The 380 brands in YouGov BrandIndex were ranked using the Impression score, which asks respondents, “Overall, of which of the following brands do you have Positive/Negative impression?” Scores are net scores, calculated by subtracting the percentage of negative responses from the percentage of positive responses for each brand."

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Access all statistics starting from $2,388 USD yearly *

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