The statistic shows information on the value of data-related functions for customer experience optimization worldwide as of November 2016. During the survey, 74 percent of the respondents stated they considered customer journey mapping/analysis a highly valuable function, while one percent of the respondents did not consider it valuable at all.
Perceived value of data-related functions for customer experience optimization according to marketing professionals worldwide as of November 2016
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Econsultancy, & IBM. (December 8, 2016). Perceived value of data-related functions for customer experience optimization according to marketing professionals worldwide as of November 2016 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/683357/data-related-functions-customer-experience-usa/
Econsultancy, und IBM. "Perceived value of data-related functions for customer experience optimization according to marketing professionals worldwide as of November 2016." Chart. December 8, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/683357/data-related-functions-customer-experience-usa/
Econsultancy, IBM. (2016). Perceived value of data-related functions for customer experience optimization according to marketing professionals worldwide as of November 2016. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/683357/data-related-functions-customer-experience-usa/
Econsultancy, and IBM. "Perceived Value of Data-related Functions for Customer Experience Optimization According to Marketing Professionals Worldwide as of November 2016." Statista, Statista Inc., 8 Dec 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/683357/data-related-functions-customer-experience-usa/
Econsultancy & IBM, Perceived value of data-related functions for customer experience optimization according to marketing professionals worldwide as of November 2016 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/683357/data-related-functions-customer-experience-usa/ (last visited November 10, 2024)
Perceived value of data-related functions for customer experience optimization according to marketing professionals worldwide as of November 2016 [Graph], Econsultancy, & IBM, December 8, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/683357/data-related-functions-customer-experience-usa/