Drivers of customer loyalty in the U.S. 2023, by age

Published by
Julia Faria,
Jul 16, 2024
The graph provides information on the factors which influenced brand loyalty in the United States as of August 2016, by consumer's age. During a survey, 53 percent of respondents aged 18 to 34 stated that it was very or somewhat important for them that the brand or company had an endorsement from a social influencer, blogger or vlogger.

Leading loyalty drivers among consumers in the United Kingdom (UK) in 3rd quarter 2023, by age

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

April 2024

Region

United States

Survey time period

Q3 2023

Number of respondents

28,400*

Age group

18 years and older

Special properties

respondents were asked to choose two drivers

Supplementary notes

* The survey was carried out among 28,400 respondents from 26 countries. A separate number for the United Kingdom (UK) was not provided.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Loyalty programs and marketing in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Loyalty programs and marketing in the United States

Overview

5

Brand trust & brand loyalty

8

Marketer perspective

5

Consumer perspective

8

Benchmarks

8

Further related statistics

1

Further Content: You might find this interesting as well

Statistics

Topics

Loyalty programs in the U.S.Brands on social mediaBrand valueMarketing personalization worldwideData usage in marketing and advertising
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.