The eSports market has boomed in recent years, with the top competitions attracting millions of online viewers. It therefore comes as no surprise that brands and advertisers have seized upon this relatively new market. Sponsorship and media rights revenue within eSports was estimated at 882.4 million U.S. dollars in 2020 and is forecast to rise to 1.2 billion U.S. dollars by 2023.
Revenue of eSports sponsorship and media rights worldwide in 2020 and 2023
(in million U.S. dollars)
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SportsPro. (February 26, 2020). Revenue of eSports sponsorship and media rights worldwide in 2020 and 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/672204/brand-esport-engagement-impact-consumer-opinion/
SportsPro. "Revenue of eSports sponsorship and media rights worldwide in 2020 and 2023 (in million U.S. dollars)." Chart. February 26, 2020. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/672204/brand-esport-engagement-impact-consumer-opinion/
SportsPro. (2020). Revenue of eSports sponsorship and media rights worldwide in 2020 and 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/672204/brand-esport-engagement-impact-consumer-opinion/
SportsPro. "Revenue of Esports Sponsorship and Media Rights Worldwide in 2020 and 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 26 Feb 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/672204/brand-esport-engagement-impact-consumer-opinion/
SportsPro, Revenue of eSports sponsorship and media rights worldwide in 2020 and 2023 (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/672204/brand-esport-engagement-impact-consumer-opinion/ (last visited November 13, 2024)
Revenue of eSports sponsorship and media rights worldwide in 2020 and 2023 (in million U.S. dollars) [Graph], SportsPro, February 26, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/672204/brand-esport-engagement-impact-consumer-opinion/
