According to the 2023 National Brand Competitiveness Index in South Korea, the brand competitiveness index of kimchi refrigerators of the Dimchae brand measured 79 out of 100. Kimchi refrigerators are specifically designed for storing kimchi and are a popular household appliance in South Korea.
National Brand Competitiveness Index of Kimchi refrigerator brands in South Korea in 2023
Korea Productivity Center defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."
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JoongAng Ilbo (The Central Times). (May 31, 2023). National Brand Competitiveness Index of Kimchi refrigerator brands in South Korea in 2023 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/669903/south-korea-kimchi-refrigerator-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Kimchi refrigerator brands in South Korea in 2023." Chart. May 31, 2023. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/669903/south-korea-kimchi-refrigerator-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2023). National Brand Competitiveness Index of Kimchi refrigerator brands in South Korea in 2023. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/669903/south-korea-kimchi-refrigerator-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Kimchi Refrigerator Brands in South Korea in 2023." Statista, Statista Inc., 31 May 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/669903/south-korea-kimchi-refrigerator-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of Kimchi refrigerator brands in South Korea in 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/669903/south-korea-kimchi-refrigerator-brand-competitiveness-index/ (last visited September 20, 2024)
National Brand Competitiveness Index of Kimchi refrigerator brands in South Korea in 2023 [Graph], JoongAng Ilbo (The Central Times), May 31, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/669903/south-korea-kimchi-refrigerator-brand-competitiveness-index/